[Design Story] Create the Essentials: Galaxy S23 Series

future. Samsung Electronics has designed the Galaxy S23 series to provide its users with a high-end smartphone experience that takes into consideration our planet’s environment. The focus on quality and the removal of excess elements in the design of the Galaxy S23 series reflects Samsung’s commitment to value resource conservation and sustainability for a brighter future. The future belongs to everyone.

Samsung Newsroom interviewed designers involved in the creation of the Galaxy S23 series to gain insight into how the innovative design of this latest flagship line was developed.

The design has been crafted with great attention to detail and quality, while also keeping in mind a commitment to environmentally responsible choices.

Can you provide an introduction to the design theme of the Galaxy S23 series, which is called “Create the Essentials”? 

Our aim was to develop a design that captures the fundamental qualities of a smartphone. When too many unnecessary elements are included in production, it can lead to resource wastage. Therefore, we chose to only keep the essential design features that truly represent the device’s identity. The design of the Galaxy S23 series is based on this element.

How does this theme coincide with the overall Samsung Galaxy design methodology? 

technology plays an increasingly important role in our lives, we wanted to create a product that not only looks great but also enhances its users’ lifestyles. Our team spent countless hours researching and testing different materials and finishes to bring you a design that is not only visually stunning but also durable and functional. With the Samsung Galaxy S23 series, we are proud to present a product that reflects our commitment to innovation, quality and aesthetics. decisions that also prioritize resource circulation and eco-conscious activities. We believe that it is the responsibility of designers to follow this trend and contribute towards a sustainable future. With a global focus on eco-consciousness, our design philosophy ensures that we integrate these values into everything we create. Our designs are not only aesthetic but also environmentally friendly, as we strive to make a positive impact on the world around us. Making decisions and integrating innovative ideas for the future.

What goals does the Galaxy design team have to create designs that respect both human beings and the environment? 

production to disposal. Thirdly, we aim to “create innovation” through continuous improvement in our design process and materials. Fourthly, we seek to “create sustainability” by minimizing our carbon footprint and embracing environmentally conscious practices. Lastly, we strive to “create impact” by making a positive difference in the lives of our users and the world at large. In summary, our approach focuses on creating designs that prioritize user satisfaction, resource circulation, innovation, sustainability, and positive impact. making them more durable, repairable and recyclable. Our overall goal is to promote sustainability throughout our product life cycle, from creation to disposal, by reducing waste and minimizing our impact on the environment. To achieve this, we aim to standardize our designs and make our products more durable, while also ensuring they can be easily repaired and recycled at the end of their useful life. By taking these steps, we believe we can create more sustainable products that benefit both consumers and the planet as a whole. Our primary objective is to develop designs that can be effortlessly fixed. Moreover, we aim to achieve transparency by maintaining an open channel of communication regarding the metrics of our design processes with a specific emphasis on eco-friendly practices. All Samsung Galaxy designers are driven by these five essential goals.

Can you provide additional information about how the design team is implementing these objectives? 

gain their feedback and support. Our focus on sustainable practices has helped us maintain a responsible and environmentally conscious approach to our work, while also meeting the needs and expectations of our clients. We prioritize a long-term perspective in all our projects, rather than focusing solely on immediate outcomes. To ensure this, we work closely with material sourcing teams to incorporate recycled materials into our designs. We also seek input and support from various internal stakeholders by sharing our design strategy and plans with them. Our commitment to sustainability enables us to approach our work in a responsible manner that aligns with environmental concerns, all while meeting the needs of our clients. To enhance each project, we incorporate various concepts and viewpoints. We prioritize considering all received feedback to maintain a focus on sustainability when developing designs.

A: The team’s level of importance towards working with a sincere mission is significant. 

In today’s world, information is shared without limitations, making short-term endeavors irrelevant. Therefore, we must carefully consider the values and efforts required to achieve our goals and determine the most effective way to convey our plan. We are driven by a clear purpose as designers, which inspires us to work with transparency. This sense of mission motivates us, and we have faith that our customers will also recognize and value our commitment over time.

 The Samsung Galaxy Identity

Could you provide more details about the two distinct designs that were created for the Galaxy S23 series, tailored to specific target audiences? 

surface of the screen. The bezels are virtually non-existent, offering an immersive viewing experience. The frame is made from metal and offers durability while also providing a comfortable feel for users to hold the phone securely in their hands. The goal is to enhance the texture of the device’s surface, not only for better grip but also to offer more space for utilizing the S Pen. Ultimately, this will maximize the benefits that a user can get from the device’s large screen.

Our aim during the design process was to establish a consistent visual identity for all three devices by utilizing clean, minimalist lines and surfaces that eliminated any extraneous features. Even the smaller details like the sides’ keys, antenna slits, speaker holes, and microphone openings were meticulously considered in terms of their size and placement. The adjustment has been made with great care to ensure complete matching. Additionally, the camera contour cut design which was previously seen on the Galaxy S22 and S22 has been eliminated, and all models of the Galaxy S23 now feature a single camera design to maintain uniformity throughout the range.

Do you think that the unique design of the Galaxy S23 series’ camera is just as noteworthy as its performance? 

As many smartphones available in the market look identical, the design of a device’s camera has emerged as an effective way to set it apart from others and showcase its brand identity. Therefore, Samsung Galaxy S series has maintained its camera layout from the Galaxy S21 series onwards. The aim is to promote a distinct design identity.

The camera’s exterior is made of shiny metal, while the inside parts have been treated with smooth, hairline finishes to accentuate the camera’s impressive performance. The design of the inner workings of the camera, including its shape, texture and colour, was influenced by conventional cameras. These are lenses that reduce the reflection of light.

The color swatches of the future are inspired by nature in a forward-looking approach.

Could you kindly provide an introduction to the primary colors of the Galaxy S23 collection?

Nature”. This concept draws inspiration from the natural elements of earth, water, air, and fire, which are depicted by the colors used on each device. The colors include Forest Green for earth, Ocean Blue for water, Sky Blue for air, and Flame Red for fire. By using components made from recycled materials and designing the devices with a nature-inspired color scheme, Samsung hopes to promote sustainability and environmental responsibility among consumers. The paragraph is already written in the English language. Here’s the paragraph rewritten in simple language: There are four colors in the “Nature” collection. The Green shade looks like a calm forest, and Phantom Black represents nature’s quiet power. The Cream shade feels warm, and Lavender shows the lively side of everyday life.

vibrant and imaginative personalities. The four new colors, Lime, Skyblue, Red, and Graphite 2 were created as part of our “Shades in Dream” concept. These colors will only be offered for purchase online. Our aim is to offer online customers unique and modern choices that reflect their dynamic and creative characters. Even when viewed on-screen, the Lime shade brings a bright and vivid touch. Samsung Galaxy has introduced this brand-new Lime color to enhance their color lineup and to offer a lively and charming choice to its users. We hope that the new addition will be well-received by Samsung Galaxy fans.

Can you provide further information regarding the recycled materials utilized in the back panel glass of the Galaxy S23 series?  3  ? 

earthy look to the final product. We were pleasantly surprised by the end result and are excited about continuing to use recycled materials in our future products. Seeking an organic appearance for the cream color.

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A: Could you provide additional information regarding the integration of recycled materials in the development process of the Galaxy S23 lineup?

S23 series phones are manufactured using responsibly sourced materials and are designed for easy recycling. The phone packaging also uses eco-friendly materials to reduce waste. Overall, Samsung is committed to sustainability in both the production and use of its products. The S23 Ultra smartphone is made with eco-friendly materials. Recycled ocean-bound plastic collected from discarded plastic bottles and fishnets was used to create the S Pen cover and lower speaker modules. Additionally, aluminum byproducts from the manufacturing process were utilized for the side and volume keys of the device.

Moreover, the packaging box for the Galaxy S23 series is crafted entirely from paper that has been recycled by 100%, and its cover accessory comprises some biodegradable or recycled materials. This demonstrates our dedication to recycling resources in all aspects of the design.

What has been done in the past to develop packaging designs that are more eco-friendly?

use more eco-friendly materials for these packaging parts. Our goal is to eventually eliminate the use of plastic entirely and we are continuing to work towards achieving that. We believe it is important to do our part in reducing plastic waste and protecting the environment. ensure that our packaging boxes are not only environmentally friendly but also durable and high-quality. We made a deliberate effort to use recycled paper in order to reduce the impact of our products on the environment. Despite the challenges presented by using 100% recycled pulp, we invested time and resources into improving our manufacturing processes to produce strong and reliable packaging boxes. Our commitment to sustainability is evident in every step of our production process. Our objective is to search for the ideal mixture to incorporate in our packaging for the product.

In which fields do you plan to concentrate on for the designing of upcoming packages? 

Our main objective remains centered around producing top-notch packaging that utilizes recycled paper materials. We strive to manufacture our own pulp and paper materials while also receiving accolades for our environmentally friendly designs.

Samsung is dedicated to pursuing innovative solutions that prioritize the conservation of the planet’s resources. Their aim is to repurpose discarded materials and give them a second life, thus providing users with true and meaningful value. The Samsung Galaxy S series will continue to bridge the gap between technology and sustainability by incorporating these values into their products. Future-forward design choices aim to strike a balance between user-friendliness and eco-consciousness.

Keep yourself updated with the latest updates on the brand new Galaxy S23 series by staying connected with Samsung Newsroom.

The pictures presented are meant to provide visual examples and may not exactly match the physical product. The specifications of the product can differ depending on the model, region or carrier. 

 ¹  The front and back glass panels of the product consist of an average of 22% pre-consumer recycled materials, while the film inside the back glass panel is made from 80% recycled plastic sourced from discarded plastic bottles. The product is available in Lime, Skyblue, Red and Graphite shades for customers to purchase. manual, the charger, the earphones, the USB cable and a SIM ejector tool. Please consult your local Samsung website for more information on these details. Additionally, it is important to note that product features and designs may also differ per region. The release schedule, availability and specifications of Samsung products may vary depending on the country, region, model and carrier. One notable feature of their products is that 80% of recycled plastics sourced from discarded plastic bottles are used in the film that goes inside the back glass panel. The packaging box contains six parts- the manual, charger, earphones, USB cable and a SIM ejector tool. For more information on these details specific to your location, kindly refer to your local Samsung website. It is also worth noting that product features and designs may be different in different regions. The components of this set include a manual, a tray for holding pulp, a protector for the front of the machine, a protector for the back cover, and a band for connecting the data link cable.